APSI/Agora Publishing 2023


Currently working with APSI/Agora, the operations side of this publishing company "14 West", based in Baltimore, is run by a small production team. They are a CRM provider and data mainframe hub for seven affiliate companies, one of which is "International Living" magazine. The work I produced for them relates to a UX/UI contract for the help and support on public/paid members site which we rebranded by Irish UI agency "Richards Dee". In addition to support on the production of the public site, a log-in settings portal which was aimed at all affiliates was included in the roadmap. This work was designed in iterative cycles for continual optimisation and went from wireframe to high fidelity prototype.


International Living

Project: International Living. Paid members site and log-in portal.
This body of work is ongoing since September 2023, the public site is now live:
International Living


Discovery work on the paid /members work involved considerable research including:

  • Stakeholder interviews, including customer call centre staff and lead customer engagement correspondants i.e."Jen Stevens".
  • Working primarilily with Figma and Figjam for team meetings, discovery synthesis and developer collaboration and continual optimisation.
  • Members system mapping, GA analytics hotjar data- understanding pain points and the current access levels are determined through a tier system (4 x tiers) payment plans with varying access levels.
  • Complete end to end wireframing for the three main tiers of paid members.
  • Onboarding and mapping content from the free public site, sign up and point of purchase screens into the Tiered/ Paid content.
  • Settings/MyAccount pages for the paid members area, please note this body of work was adapted for all affiliates and required continual iteration and optimisation.


APSI/International Living Paid Tier Wireframes

My Account/settings and customer log-in portal for paid/members

My Account was a priority roadmap product which was adapted for each of the individual affiliates, mainly financial and Travel.

My Account -iterations and optimisation

My account went through nine iterations from September until February 2024, with the latest versions adapted for all affiliates. This settings portal was earmarked as part of a wider starter package for each affiliate, becoming part of the a starter site which it will be marketed to prospective affiliates.

desktop wireframes
My Account Wireframes -Iteration 9.5 Desktop February 2024

mobile wireframes
My Account Wireframes -Mobile version 9.5 (figjam)

wireframes
My Account -extended wireframes future state 9.5

The my Account wireframes consisted of current and future state versions, the latter have been placed on hold for the current scope date of development. These features consist of profile amendments, importing profile from Gmail, Apple/Android and other device based backend onboarding integration api's all of which would feed in the Contentful CRM and Blueshift databases.

Contact

Contact me
let's talk cutting edge UX design best practice.

done

done

done